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Due to the nature of the patent laws on pharmaceuticals, the market for such drugs


A) always remains a competitive market.
B) always remains a monopolistic market.
C) switches from competitive to monopolistic once the firm's patent runs out.
D) switches from monopolistic to competitive once the firm's patent runs out.

E) A) and B)
F) All of the above

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Microsoft's government­granted exclusive right to make and sell the Windows operating system is called a

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Figure 15-17 Figure 15-17   -Refer to Figure 15-17. If this firm were able to perfectly price discriminate, which of the following areas would represent the profit to this perfectly discriminating monopolist? A)  ABE B)  BCFE C)  EFG D)  ACG -Refer to Figure 15-17. If this firm were able to perfectly price discriminate, which of the following areas would represent the profit to this perfectly discriminating monopolist?


A) ABE
B) BCFE
C) EFG
D) ACG

E) C) and D)
F) B) and C)

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Which of the following statements is correct?


A) The demand curve facing a competitive firm is horizontal, as is the demand curve facing a monopolist.
B) The demand curve facing a competitive firm is downward sloping, whereas the demand curve facing a monopolist is horizontal.
C) The demand curve facing a competitive firm is horizontal, whereas the demand curve facing a monopolist is downward sloping.
D) The demand curve facing a competitive firm is downward sloping, as is the demand curve facing a monopolist.

E) A) and B)
F) A) and C)

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Perfect price discrimination


A) increases profits to the firm.
B) increases total surplus.
C) decreases consumer surplus.
D) All of the above are correct.

E) None of the above
F) B) and C)

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When a monopolist increases the number of units it sells, there are two effects on revenue. They are the


A) demand effect and the supply effect.
B) competition effect and the cost effect.
C) competitive effect and the monopoly effect.
D) output effect and the price effect.

E) All of the above
F) B) and C)

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Antitrust laws


A) prevent firms from maximizing profits.
B) allow the government to prevent mergers, even ones that would benefit consumers.
C) require the government to measure both the benefits and costs of a potential merger.
D) All of the above are correct.

E) All of the above
F) A) and C)

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Table 15-21 Tommy's Tie Company, a monopolist, has the following cost and revenue information. Assume that Tommy's is able to engage in perfect price discrimination. Table 15-21 Tommy's Tie Company, a monopolist, has the following cost and revenue information. Assume that Tommy's is able to engage in perfect price discrimination.    -Refer to Table 15-21. If the monopolist can engage in perfect price discrimination, what is the quantity that maximizes economic profit? A)  5 ties B)  6 ties C)  7 ties D)  8 ties -Refer to Table 15-21. If the monopolist can engage in perfect price discrimination, what is the quantity that maximizes economic profit?


A) 5 ties
B) 6 ties
C) 7 ties
D) 8 ties

E) B) and C)
F) B) and D)

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What is the defining characteristic of a natural monopoly? Give an example of a natural monopoly.

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The defining characteristic of...

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Table 15-9 Consider the following demand and cost information for a monopoly. Table 15-9 Consider the following demand and cost information for a monopoly.    -Refer to Table 15-9. At the profit-maximizing price, how much profit will the monopoly earn? A)  $8 B)  $10 C)  $12 D)  $14 -Refer to Table 15-9. At the profit-maximizing price, how much profit will the monopoly earn?


A) $8
B) $10
C) $12
D) $14

E) A) and B)
F) A) and D)

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Scenario 15-7 Black Box Cable TV is able to purchase an exclusive right to sell a premium movie channel (PMC) in its market area. Let's assume that Black Box Cable pays $150,000 a year for the exclusive marketing rights to PMC. Since Black Box has already installed cable to all of the homes in its market area, the marginal cost of delivering PMC to subscribers is zero. The manager of Black Box needs to know what price to charge for the PMC service to maximize her profit. Before setting price, she hires an economist to estimate demand for the PMC service. The economist discovers that there are two types of subscribers who value premium movie channels. First are the 4,000 die-hard TV viewers who will pay as much as $150 a year for the new PMC premium channel. Second, the PMC channel will appeal to 20,000 occasional TV viewers who will pay as much as $20 a year for a subscription to PMC. -Refer to Scenario 15-7. If Black Box Cable TV is able to price discriminate, what would be the maximum amount of profit it could generate?


A) $500,000
B) $600,000
C) $850,000
D) $925,000

E) B) and D)
F) A) and B)

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Reduced competition through merging of companies will raise social welfare


A) if the social cost from the synergies exceeds the benefit of increased market power.
B) if the benefit from the synergies exceeds the social cost of increased market power.
C) always.
D) never.

E) B) and D)
F) B) and C)

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Monopolies are socially inefficient because the price they charge is


A) equal to marginal revenue.
B) above marginal cost.
C) equal to demand.
D) above demand.

E) None of the above
F) A) and B)

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Scenario 15-7 Black Box Cable TV is able to purchase an exclusive right to sell a premium movie channel (PMC) in its market area. Let's assume that Black Box Cable pays $150,000 a year for the exclusive marketing rights to PMC. Since Black Box has already installed cable to all of the homes in its market area, the marginal cost of delivering PMC to subscribers is zero. The manager of Black Box needs to know what price to charge for the PMC service to maximize her profit. Before setting price, she hires an economist to estimate demand for the PMC service. The economist discovers that there are two types of subscribers who value premium movie channels. First are the 4,000 die-hard TV viewers who will pay as much as $150 a year for the new PMC premium channel. Second, the PMC channel will appeal to 20,000 occasional TV viewers who will pay as much as $20 a year for a subscription to PMC. -Refer to Scenario 15-7. If Black Box Cable TV is unable to price discriminate, what price will it choose to maximize its profit, and what is the amount of the profit?


A) price = $20; profit = $400,000
B) price = $20; profit = $330,000
C) price = $150; profit = $450,000
D) price = $150; profit = $600,000

E) A) and B)
F) A) and C)

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If the government regulates the price that a natural monopolist can charge to be equal to the firm's marginal cost, the firm will


A) earn zero profits.
B) earn positive profits, causing other firms to enter the industry.
C) earn negative profits, causing the firm to exit the industry.
D) minimize costs in order to lower the price that it charges.

E) C) and D)
F) A) and B)

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Which of the following is not an example of a barrier to entry?


A) A soybean farmer is the first in her county to use a new brand of fertilizer.
B) Microsoft obtains a copyright for its Windows operating system.
C) A pharmaceutical company obtains a patent for a new medication to treat migraine headaches.
D) A taxi cab driver in New York City obtains a license to legally provide transportation in New York City.

E) B) and D)
F) None of the above

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Figure 15-22 Figure 15-22   -Refer to Figure 15-22. If the monopolist uses perfect price discrimination, how much deadweight loss results? -Refer to Figure 15-22. If the monopolist uses perfect price discrimination, how much deadweight loss results?

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Marginal revenue can become negative for


A) both competitive and monopoly firms.
B) competitive firms but not for monopoly firms.
C) monopoly firms but not for competitive firms.
D) neither competitive nor monopoly firms.

E) A) and C)
F) A) and B)

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Figure 15-18 Figure 15-18   -Refer to Figure 15-18. If the monopoly firm is not allowed to price discriminate, then the deadweight loss amounts to A)  $0. B)  $1,000. C)  $2,000. D)  $4,000. -Refer to Figure 15-18. If the monopoly firm is not allowed to price discriminate, then the deadweight loss amounts to


A) $0.
B) $1,000.
C) $2,000.
D) $4,000.

E) None of the above
F) A) and C)

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Figure 15-25 Figure 15-25   -Refer to Figure 15-25. If this firm profit maximizes, which letter represents the quantity it will produce? -Refer to Figure 15-25. If this firm profit maximizes, which letter represents the quantity it will produce?

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